Comparing the impact of screen size on student's perception

a study of movie theaters vs. other personal screens

Authors

DOI:

https://doi.org/10.34629/cpublica.732

Keywords:

audience reaction, screens, films, students, perception

Abstract

The present study focuses on using films in education, exploring the potential differences in impact between watching films in a conventional movie theater and on personal screens such as PCs, tablets or smartphones. It is based on empirical data, involving field research with students (N = 324) aged between 12 and 18 years old. Online questionnaires, accessible via QR codes, were used to collect the data at the end of the film screenings. The results indicate that the traditional movie theater viewing experience leads to a higher level of impact and increases the predisposition to engage with the content translated into more extensive and in-depth comments within the field research. Furthermore, it is noted that students who watched films on personal screens attributed less importance to visual aspects, particularly screen size and resolution, being a potential indicator of less attention and focus on what is being presented. Above all, this study demonstrates the importance of creating movie theaters-like atmosphere in educational settings to provide students with a more intense and effective audiovisual experience.

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Author Biographies

  • Ricardo Braga Silva, ISCTE – University Institute of Lisbon

    PhD in Communication Sciences at ISCTE - University Institute of Lisbon, where she is currently developing her thesis entitled “CINEMEDIATION: cinema as a mediation tool”, about cinema in the prevention and mediation of conflicts in schools. Professor of Visual and Multimedia Arts.

  • Paulo Miguel Martins, ISCTE - University Institute of Lisbon

    Professor at the Polytechnic of Leiria – ESAD. Visiting Assistant Professor at ISCTE- University Institute of Lisbon. His main field of research is cinema, from documentary to audiovisual history, from screenwriting to film criticism.

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Published

2023-06-30

Issue

Section

SPECIAL ISSUE: Audiovisual and Multimedia Studies

How to Cite

Comparing the impact of screen size on student’s perception: a study of movie theaters vs. other personal screens. (2023). Comunicação Pública, 18(34). https://doi.org/10.34629/cpublica.732