Book Review "A Avaliação 360º

um novo caminho para as Organizações Modernas"

Authors

DOI:

https://doi.org/10.34629/cpublica.466

Abstract

The book "A Avaliação 360º: Um novo caminho Para as Organizações Modernas" authored by Rita Monteiro Mourão takes us to an innovative and current dimension of organizational management, reflecting on the relevance of performance evaluation and its relationship with corporate communication models.

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Author Biography

  • Sónia Silva, UTAD e CECS

    PhD in Communication Studies: Technology, Culture and Society in 2020, from the University of Minho, in partnership with ISCTE-IUL, University of Beira Interior and Lusophone University of Humanities and Technologies. She currently works as Invited Assistant Professor at School of Human and Social Sciences – University of Trás-os-Montes e Alto Douro and she is a researcher in the Communication and Society Research Centre. Sónia Silva's research focuses on the areas of Organizational and Strategic Communication, Risk Communication, Crisis Communication, Social Responsibility, Organizational Identity, Brands and Public Relations. Sónia Silva researches in the areas of Organizational and Strategic Communication, Risk Communication, Crisis Communication, Social Responsibility, Organizational Identity, Brands and Public Relations.

References

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Vuuren, M. v., Jong, M. D. T. d. & Seydel, E. R. (2006). Direct and indirect effects of supervisor communication on organizational commitment. Corporate Communications: An International Journal of Business and Management, 12(2), 116-128. https://doi.org/10.1108/13563280710744801

Weick, K. E. (1979). The social psychology of organizing. Random House.

Zerfass, A. & Huck, S. (2007). Innovation, communication, and leadership: New developments in strategic communication. International Journal of Strategic Communication, 1(2), 107-122. https://doi.org/10.1080/15531180701298908

Published

2024-08-21

How to Cite

Book Review "A Avaliação 360º: um novo caminho para as Organizações Modernas". (2024). Comunicação Pública, 17(32). https://doi.org/10.34629/cpublica.466